Privacy policy
Privacy Policy – Drakon
Last Updated: 17 April 2026
At Drakon, we are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website or purchase our products, as well as your rights under applicable United Kingdom data protection laws.
1. Who We Are
Drakon ("we", "us", or "our") is the data controller responsible for your personal information under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Website: drakonofficial.com
Email: support@drakonofficial.com
If you have any questions about this Privacy Policy or how we process your personal information, please contact us using the details above.
If we appoint a Data Protection Officer (DPO), their contact details will be published on this page.
If you are not satisfied with our response to a privacy concern, you have the right to lodge a complaint with the Information Commissioner's Office (ICO). However, we would appreciate the opportunity to address your concerns before you contact the ICO.
More information is available at:
2. Personal Information We Collect
Depending on how you interact with our website, we may collect the following categories of personal information.
Identity Information
- First name
- Last name
- Username (where applicable)
Contact Information
- Billing address
- Shipping address
- Email address
- Telephone number
Payment Information
Payment details are securely processed through trusted payment providers such as Stripe and PayPal.
We do not store your full payment card details.
Transaction Information
- Purchase history
- Order details
- Payment confirmations
- Refund history
Technical Information
- IP address
- Browser type and version
- Device information
- Operating system
- Time zone
- Approximate location
Website Usage Information
- Pages visited
- Products viewed
- Shopping activity
- Website interactions
- Marketing preferences
We do not intentionally collect special category (sensitive) personal data unless legally required.
3. How We Collect Your Information
We collect information through several methods.
Information You Provide
You provide information when you:
- place an order;
- create an account;
- subscribe to marketing emails;
- contact customer support.
Automatically Collected Information
When you visit our website, we automatically collect certain technical information through cookies and similar technologies, subject to your cookie preferences.
Information From Third Parties
We may receive information from:
- payment providers;
- delivery companies;
- fraud prevention services;
- analytics providers;
- advertising partners.
4. How We Use Your Information
We process your personal information only where we have a lawful basis under the UK GDPR.
These lawful bases include:
Performance of a Contract
To:
- process orders;
- arrange delivery;
- provide customer support;
- process payments;
- manage refunds and returns.
Legal Obligations
To comply with:
- tax laws;
- accounting requirements;
- fraud prevention obligations;
- requests from public authorities.
Legitimate Interests
To:
- improve our website;
- secure our systems;
- prevent fraud;
- analyse website performance;
- improve customer experience.
Consent
Where required, we rely on your consent for:
- marketing emails;
- SMS marketing;
- advertising cookies;
- personalised advertising.
You may withdraw your consent at any time.
5. Sharing Your Information
We only share your personal information where necessary to operate our business.
Recipients may include:
- payment processors (such as Stripe or PayPal);
- website hosting providers;
- ecommerce platform providers;
- logistics and delivery partners;
- customs and import agents;
- fraud prevention providers;
- IT service providers;
- legal, accounting and professional advisers;
- government authorities where legally required.
We never sell your personal information to third parties.
6. International Data Transfers
As our products are fulfilled by trusted international logistics partners, including fulfilment centres located outside the United Kingdom, your personal information may be transferred internationally where necessary to complete your order.
Whenever personal information is transferred outside the UK, we ensure that appropriate safeguards are in place, including one or more of the following:
- transfers to countries recognised by the UK Government as providing an adequate level of data protection;
- the use of the UK International Data Transfer Agreement (IDTA) or the UK Addendum to the EU Standard Contractual Clauses (SCCs) where required;
- contractual and organisational safeguards designed to protect your information.
You may request further information about these safeguards by contacting us.
7. Data Security
We implement appropriate technical and organisational measures to protect your personal information against:
- accidental loss;
- unauthorised access;
- misuse;
- alteration;
- disclosure.
Access to personal information is limited to employees and trusted service providers who require it to perform their duties.
If a personal data breach occurs that is likely to result in a risk to your rights and freedoms, we will notify the Information Commissioner's Office (ICO) and affected individuals where required by law.
8. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes described in this Privacy Policy and to comply with legal obligations.
Retention periods may vary depending on the type of information and applicable legal requirements, including accounting and tax regulations.
Once personal information is no longer required, it will be securely deleted or permanently anonymised.
9. Your Privacy Rights
Under the UK GDPR, you have the right to:
- request access to your personal information;
- request correction of inaccurate information;
- request deletion of your information where applicable;
- request restriction of processing;
- object to certain types of processing;
- request portability of your personal information;
- withdraw consent at any time where processing relies on consent.
To exercise any of these rights, please contact:
We will normally respond within one month, as required under UK data protection legislation.
You also have the right to lodge a complaint with the:
Information Commissioner's Office (ICO)
10. Cookies & Tracking Technologies
We use cookies and similar technologies to:
- remember your preferences;
- improve website performance;
- analyse visitor behaviour;
- personalise content;
- measure advertising effectiveness.
Non-essential cookies are only placed after you provide consent, in accordance with the Privacy and Electronic Communications Regulations (PECR).
You can change or withdraw your cookie preferences at any time through our Cookie Settings.
11. Marketing Communications
Where you have provided consent or where permitted by law, we may send you promotional emails regarding our products, offers and updates.
You may unsubscribe at any time by clicking the unsubscribe link included in our emails or by contacting us directly.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, legal obligations or regulatory requirements.
Any updates will be published on this page together with the revised "Last Updated" date.